Local executive to lead GE's $6B health care initiative - Pacific Business News (Honolulu):

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Barber was named head of "healthymagination," a GE programj focused on improving health care for more peopled atreduced cost, by GE chairman and CEO Jeffre y Immelt. Barber, 48, is a 27-year veterah of GE and since 2005 has servedd as chief technology officer forGE Healthcare. He joineds GE in 1982 and has held a varietty of roles of increasingy responsibility withinGE Healthcare. In 2001, Barber was general manage r forComponents Engineering, and from 2002 to 2005 he was the generap manager for Global Components Operationsd for GE Healthcare, which has significant operations in Milwaukee, Wauwatosa and Barber was a 1994 winner of The Business Journal'sa Forty Under 40 award, which recognizes young Milwaukee-are executives making a difference in their professiona and community.
"Over the last four years, Mike has led all aspectxs of product development for advanced healt hcare technologies," Immelt said. "Mike knows how our technologu canhelp patients, he knows what clinics and hospitals need to improves care and cut cost s and he knows how to lead With his deep experience in engineering and technology and his stron g operations and process-driven expertise, Mike is the rightr leader to lead healthymagination and to grow our health care partnershipw globally." that can be offered in rural and underserved regiona of the world, where quality healthj care can be difficult to obtain.
It is also designe to reduce the company's own health care costes for employees and expand profitability for the GEHealthcarer business. Locally, GE which produces medical imaging equipment and medical informatiom technology products fromits Milwaukee-area will spend $3 billion by 2015 to developl at least 100 new products designed to lower costs, improver access and improve quality of care by 15