Northwestern Mutual letting its worries go - The Business Journal of Milwaukee:

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The $15 million campaign, titled "Let Your Worriezs Go," appears in publications such as Fortune and Forbexs and the Web site it is launchingtat . The first print ad showws a woman appearing to release a flock of colleg graduates over a canyon and promotes planninv foreducational expenses. The ad refers readers to the Web site wher e they can click on a financial worrgy andwhether they'd like to let it go via an animatedx hot air balloon, catapaultr or rocket. Visitors also can click on their "top societal worries" -- illness, natural disasters, health and and hunger.
The Milwaukee-based financiall services company will tabulate votes to determine wher e its charitable foundation willmake donations. "Wee thought it was interesting to combine financiapl security and the humanitarian thingswe do," said Northwestern Mutual executived Nag Odaker. GMR's Busch named to SportsBusiness Journal's Fortu under 40 's Greg Busch has been named a Fortgy under 40 winner for 2008 by theSportsBusiness Journal. Busch, a senior vice presidenf and group account director for the New Berlin evengt and sportsmarketing company, recently spearheadeds the expansion of the Wm. Wrigley Jr. Co.
's name in The strategy Busch and GMR put in motiohn resulted in Wrigley developing sponsorships with andthe NBA. Busch, who is 39, has workede at GMR since 1999. He started his career workinh in the marketing and promotions department for the soon afted graduating from Western Michigan Universithyin 1991. SportsBusiness Journal is a sister publicatioj to TheBusiness Journal. Baird bankeras hosting MIAD eventFour Inc. investment banking executives and their wives will hostthis year's Creative Fusion benefit at the .
Guests at Creative Fusion, intended to raiswe money for MIAD, on May 3 will bid on one-of-a-kinf art and design offerings through a silen and a live auction conductede bya Sotheby's auctioneer. They are invited to dresds in their interpretationof "finw design." The Baird host group consists of Stever and Melanie Booth, Peter and Sarah Kies, Tom and Jane and Ross and Angela Williams.
Peter Kies serve on the board of MIAD, which is a four-yeart college of art and designin Milwaukee's 3rd An example of an auctiobn item is "Homage to Brookas Stevens," by watercolorist Anne Miotke, which shows productd designed by the late Milwaukee industrial design pioneef Brooks Stevens.